Avnet Abacus sets new sales benchmarks for Harwin
Harwin-authorised distributor Avnet Abacus has been presented with the component manufacturer’s 2022 European Sales Achievement Award
Portsmouth, UK, 30.03.2023 – Harwin-authorised distributor Avnet Abacus has been presented with the component manufacturer’s 2022 European Sales Achievement Award, having consistently delivered exceptional results on each of its key performance indicators (KPIs).
Avnet Abacus is one of Europe’s leading distributor for interconnect, passive, electromechanical, power supply, energy storage, wireless & sensor products community. By making use of the local relationships it has with OEMs, contract manufacturers and aspiring start-ups across the continent, major sales wins are being secured and shipment volumes boosted. The company has instigated a sizable expansion of the customer base it serves on Harwin’s behalf. The effectiveness of its back-end logistics operations and state-of-the-art order forecasting capabilities have proved pivotal in its success.
Another area where Avnet Abacus has shown its strength is in supporting early-stage opportunities, with high levels of customer service leading to a record number of design registrations being attained. It has also made substantial inventory investments, so that large amounts of stock are readily available to customers.
“The Avnet Abacus team is really highlighting the benefits of our product portfolio to engineers and procurement managers in core markets across Europe,” says Steve Miller, Harwin’s Head of Distribution Sales. “Their commitment to holding significant quantities of stock means they’re able to ensure quick access to new and popular product lines which we know is something customers really appreciate.”
“Thanks to thorough data analysis, we’re able to more accurately predict customers’ requirements of particular Harwin products right through the lifecycle of a project. This means we always have the stock levels available when projects move from the initial prototyping stages towards those larger-scale production volumes,” notes Hagen Goetze, Senior Director Marketing Product Management EMEA at Avnet Abacus. “We’re optimistic that even greater possibilities lie ahead, and we’re already implementing plans as to how to address these.”
About Harwin
For over 70 years, Harwin has supplied engineers with the connectors needed to meet the most demanding specifications. Harwin's innovative interconnect portfolio of high-reliability products is designed for; ultra-high-performance applications in the harshest operating environments or within the tightest of spaces.
Today, Harwin products are found in a wide range of markets and applications globally. These include space, avionics, defence, robotics, oil/gas, healthcare, motorsport, industrial drives, factory automation systems, autonomous vehicles, smart agriculture, electric vehicle battery management, and more.
Engineered and manufactured at Harwin's production facilities in Portsmouth, England, its fully quality-assured product portfolio is divided across three product ranges, HRi, BBi and EZi.
- HRi features high-reliability products - Gecko, Datamate, M300 and Kona.
- BBi features board-to-board products - Archer Kontrol durable industrial connectors, Archer .5 and Archer .8 high-speed mezzanine connectors.
- EZi features board-level hardware and accessories - EMI/RFI shielding cans and a comprehensive range of board-level hardware, including spacers, spring contacts, cable clips, and jumper links.
Available from an extensive network of leading global distributors and local specialist partners supported by Harwin's worldwide aftersales team. Combined, this gives customers access to comprehensive stock and support whenever and wherever they need it.
For more information:
Website: www.harwin.com
Twitter: @Harwin
LinkedIn: https://www.linkedin.com/company/harwin/
YouTube: https://www.youtube.com/HarwinGroup
Company contact:
Ben Green – Head of Marketing, Harwin
bgreen@harwin.co.uk
Agency and media contact:
Maria Alonso –Account Director, Publitek
Tel: +44 (0) 7803518225
maria.alonso@publitek.com
